Digital Marketing & Social Media Strategy Expert

Freelance Social Media Specialist | Digital Marketing & Social Media Strategy Expert

Professional Summary

Results-driven and creative Social Media Specialist with over 9 years of experience in social media management, content marketing, brand strategy, influencer marketing, and paid advertising. I help businesses and brands build a strong online presence, engage with their target audience, and drive conversions through data-driven social media campaigns. Specializing in platforms like Facebook, Instagram, LinkedIn, Twitter, Pinterest, and TikTok, I create compelling content, implement SEO-optimized social media strategies, and analyze performance metrics to maximize ROI.

My expertise includes organic growth strategies, social media advertising, audience engagement, community building, and influencer collaborations. Whether you're a small business or a global brand, I offer customized social media solutions to enhance your digital footprint and brand visibility.

Services Offered

✔ Social Media Strategy Development (Facebook, Instagram, LinkedIn, Twitter, TikTok, Pinterest)
✔ Content Creation & Scheduling (Posts, Stories, Reels, Videos, Graphics)
✔ SEO-Optimized Social Media Content (Hashtags, Keywords, Captions, Engagement)
✔ Social Media Advertising & PPC Campaigns (Facebook Ads, Instagram Ads, LinkedIn Ads, TikTok Ads)
✔ Community Management & Audience Engagement (Replies, DMs, Comments, Reputation Management)
✔ Influencer Marketing & Brand Partnerships (Influencer Outreach, Sponsored Content)
✔ Social Media Analytics & Performance Tracking
✔ Hashtag Research & Trend Monitoring
✔ LinkedIn & Twitter Growth Strategies for B2B Brands
✔ Social Media Account Optimization & Branding

Technical Skills & Expertise

Social Media Platforms & Tools:

• Facebook, Instagram, LinkedIn, Twitter, TikTok, Pinterest, YouTube
• Hootsuite, Buffer, Sprout Social, Later, Planoly
• Meta Business Suite, Google Analytics, Facebook Pixel
• Canva, Adobe Photoshop, Adobe Premiere Pro, CapCut

Advertising & Marketing Strategies:

• Facebook & Instagram Ads, LinkedIn Ads, TikTok Ads, Twitter Ads
• Retargeting & Lookalike Audiences
• A/B Testing, Landing Page Optimization
• Email Marketing Integration (MailChimp, HubSpot)

SEO & Analytics:

• Keyword Optimization for Social Media
• Hashtag Strategy & Engagement Metrics
• Google Analytics, Social Media Insights

Influencer Marketing & Branding:

• Influencer Collaboration & Outreach
• Brand Identity & Social Storytelling

Why Choose Me as Your Freelance Social Media Specialist?

✅ Customized Social Media Strategies – Tailored solutions to grow brand awareness and engagement.
✅ Data-Driven Social Media Optimization – Tracking analytics to improve performance.
✅ SEO-Optimized Content Creation – Keyword-driven posts for maximum reach.
✅ Expert in Paid Advertising & Retargeting – Maximizing ROI on ad spend.
✅ Community Engagement & Growth – Building meaningful relationships with followers.
✅ Fast Turnaround & Monthly Social Media Reports – Transparent results tracking.

Work Experience

Freelance Social Media Specialist | Self-Employed

[Year-Present]

• Managed social media campaigns for 7 brands, increasing engagement and follower growth.
• Created SEO-optimized content and hashtag strategies for organic reach.
• Ran Facebook and Instagram ad campaigns, improving conversions by 10%.
• Developed influencer partnerships to enhance brand credibility.

Social Media Manager | [Company Name]

[Year-Year]

• Led social media marketing campaigns that increased brand visibility.
• Implemented LinkedIn B2B strategies for higher lead generation.
• Managed ad budgets, audience segmentation, and performance analysis.

Certifications & Education

🎓 Bachelor’s/Master’s Degree in Marketing, Digital Media, or Related Field – [University Name]
📜 Meta Blueprint Certification (Facebook & Instagram Ads)
📜 Google Analytics Certification
📜 HubSpot Content Marketing Certification
📜 TikTok Business Certification (If applicable)

Client Testimonials

⭐ "Transformed our social media presence, increasing engagement by over 200%!" – [Client Name]
⭐ "Expert in social media advertising! Our ROI on Facebook Ads tripled." –
⭐ "Created a viral TikTok campaign that boosted brand recognition. Highly recommend!"